Like Nike

8 10 2007

The Project:nik.jpg

Logo designs for the launch of the Nike Swooshmobile in 2000.

Design Notes:

An all-star street basketball game heralded the arrival of the Nike Swooshmobile: a custom-made museum and Nike store on wheels set to tour the country. We integrated Nike, Swooshmobile and basketball elements into the event identity.

cuecard.jpg

All-star game titles.

logo.jpg

What Happened:

Project implemented on March 18, 2000 at the Glorietta Park Square Bus Terminal.

Credits:

Event Creative Direction: ravm, m
Creative Direction: m
Art: ft


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